How Presales and Sales Can Work Together Focused on Client Success Aired live on Wednesday April 23, 2025 | 3:00 – 4:00 PM Eastern Time Art shared a framework for mutual success in today’s B2B client-driven market. Aligning presales and sales is no longer a luxury — it’s a necessity. This was an insightful webinar…
DetailsPanel Discussion on Helping Presales and Sales Work Together Seamlessly Aired Live on Tuesday, April 22, 2025 | 4:00 – 5:00 PM Eastern Time We hosted a powerful one-hour panel discussion with audience input, where top voices in communication and leadership came together to share insights, personal experiences, and practical strategies to help attendees grow…
DetailsDEMOFEST Buyer Enablement – Virtual Conference Art Fromm and 50+ other thought leaders presented at DEMOFEST May 21 – 23, 2024. Art’s presentation was May 21st at 11:00 AM Eastern. Calling all client-facing roles including presales, sales, and customer success as well as buyer enablement, sales management, and sales enablement teams! This is your invitation to…
DetailsThe ripple effect of poor Qualification and Discovery can be avoided when Presales, Sales, and Management align and execute together better. Presales & Sales alignment supports common goals. Management and Enablement need to properly train, equip, and support SEs to leverage their potential and elevate recognition and influence. There is plenty that is in…
DetailsDEMOFEST Buyer Enablement – Virtual Conference Did you know in independent studies with client stakeholders, Presales Resources were seen as providing 2 TIMES more value during the sales engagement than Sales Reps, yet traditional sales methods and enablement ONLY focuses on EITHER Presales OR Sales, and as a result PRESALES are under or improperly utilized…
DetailsDEMOFEST With Art Fromm, Zach Lawryk, Malcolm Murphy, Natasja Bax, and moderated by Mark Green. DEMOFEST2023, hosted by Consensus, showcased an impressive lineup of industry experts at its inaugural event, including renowned figures like Peter Cohan, Julie Hansen, Natasja Bax, John Care, Don Carmichael, Kerry Sokalsky, and Art Fromm, who presented ‘Working together seamlessly as…
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