“Land and Expand” is the major sales strategy for many software companies and great attention is focused on customer acquisition and on corresponding demos. But what about securing renewals and expanding your footprint? What strategies and positionings are appropriate and how do you frame your demos for the range of renewal and expansion situations? We’ll…
Have you ever been in a situation where: a. You find yourself in front of an audience about which you know nothing of their needs or interests – and they’ve been promised a demo…b. You are asked to join a web session, right now, and the sales person says, “They asked to see…
Escape the tyranny of traditional demos! If you’ve ever felt overwhelmed by the amount to cover, struggled to engage your audience, or ran out of time before showcasing the best features – you’re not alone. Traditional demos can be a trap, forcing you to cram in as much as possible, leaving your audience confused and…
Discover the power of a Vision Generation demo! In a world where traditional sales approaches fall short, this innovative demo style is a game-changer. It’s not about lengthy presentations or overwhelming the customer with information. Instead, it’s a strategic, concise showcase that ignites a vision in the customer’s mind. Imagine condensing hours of demos into…